The job market continues to be a nightmare as layoffs haven’t slowed and almost every marketing-related job listing I’ve seen is either for some random AI-related startup or a legacy company claiming some vague AI-first angle, or better yet, it requires “expertise” with tools that are still relatively new and objectively mediocre to anyone with actual marketing experience.
Meanwhile, actual expertise continues to be devalued across the board. Intellectual curiosity that helps develop that expertise is steadily being devalued in favor of “productivity” hacks. And my absolute favorite, AI “solutions” to problems that were created by previous non-AI “solutions” that also didn’t understand the original problem they claimed to solve. (eg, practically every sales and marketing automation tool you’ve ever heard of, along with every “content generation” platform.)
— Read on loudpoet.com/2025/10/30/understanding-what-i-am-not-anti-ai-i-am-pro-craft-means-to-me/